Kris Carafelli | Experience Designer & Researcher | AthenaStirs Logo

Project Details

This client came to me when her first run of aprons — made out of yoga pants material — were in production. Athena was the name of her company and her dream was to develop a line of kitchen products.

The name Athena is very popular and I convinced my client she needed something more unique. After word-mapping, I came up with a list of potential names and Athena Stirs was born — the perfect name for goddesses who are literally stirring in the kitchen.


Freelance client work


 Logo Design
 Name Creation
 Visual Design